Marjorie A. Lyles

 

Recent Submissions

  • Li, Shenxue; Easterby-Smith, Mark; Lyles, Marjorie A.; Clark, Timothy (Elsevier, 2016-06)
    Existing theories of international business and strategy do not fully explain how local knowledge disadvantage faced by foreign investors can be mitigated. We conducted an in-depth qualitative study into four MNCs to ...
  • Hotho, Jasper; Easterby-Smith, Mark; Lyles, Marjorie A. (Wiley, 2015-05)
    Despite the interest in issues of knowing and learning in the global strategy field, there has been limited mutual engagement and interaction between the fields of global strategy and organizational learning. The purpose ...
  • Zhang, Min; Zhao, Xiande; Lyles, Marjorie A.; Guo, Hangfei (Emerald, 2015)
    Purpose – The purpose of this paper is to investigate the effects of a manufacturer’s absorptive capacity (AC) on its mass customization capability (MCC). Design/methodology/approach – The authors conceptualize AC ...