Marjorie A. Lyles


International Strategies of Mid-Sized Firms: A Comparison of Indiana vs. Guangdong Province

Dr. Lyles’ project examines the international strategies of mid-sized Indiana-based firms, their interest in China, the barriers and challenges they face in expanding into China, and what types of assistance they most need from the university community, the chambers of commerce, and from the government. This project has agreements with the Greater Indianapolis Chamber of Commerce, the Indiana Chamber of Commerce, the Urban Institute, the Confucius Institute of IUPUI and the Kelley Center for International Business Education and Research. Professor Lyles’ team will compare the results of the Indiana survey with the results of an equivalent survey being done in the Guangdong Province through IUPUI’s partnership with Sun Yat-Sen University.

This line of research has not typically addressed mid-sized firms, their motivations, and the antecedents for improving firm performance. This study will make theoretical contributions to the academic literature on Foreign Direct Investment decisions and contribute to Indiana’s international economic development plans. Based on Dr. Lyles’ findings, she will work with partners that specialize in trade to help Indiana businesses grow and explore opportunities in China. In addition, the survey will allow exploration of academic theoretical questions about outward foreign direct investment decisions by emerging market firms.

Dr. Lyles’ research and partnership with the Indiana business community in exploring increased opportunities in foreign markets is another example of how IUPUI's faculty members are TRANSLATING their RESEARCH INTO PRACTICE.

Recent Submissions

  • Li, Shenxue; Easterby-Smith, Mark; Lyles, Marjorie A.; Clark, Timothy (Elsevier, 2016-06)
    Existing theories of international business and strategy do not fully explain how local knowledge disadvantage faced by foreign investors can be mitigated. We conducted an in-depth qualitative study into four MNCs to ...
  • Hotho, Jasper; Easterby-Smith, Mark; Lyles, Marjorie A. (Wiley, 2015-05)
    Despite the interest in issues of knowing and learning in the global strategy field, there has been limited mutual engagement and interaction between the fields of global strategy and organizational learning. The purpose ...
  • Zhang, Min; Zhao, Xiande; Lyles, Marjorie A.; Guo, Hangfei (Emerald, 2015)
    Purpose – The purpose of this paper is to investigate the effects of a manufacturer’s absorptive capacity (AC) on its mass customization capability (MCC). Design/methodology/approach – The authors conceptualize AC ...